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Tag: brand

Newspaper Articles Become Spotify Tracks for Ford SUV Debut

October 4, 2019 Tugba Pazarbasi

Ford is backing a new Spotify initiative from one of Brazil’s biggest newspapers that will offer audio versions of the…

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Posted in: Innovation, Marketing Filed under: article, audio, brand, communication, Ford, Innovation, Marketing, news, podcasting, sponsorship, Spotify, stories, streaming, SUV, tech, Technology

You Can Now Buy Sophia the Robot’s “Little Sister”

March 27, 2019 Tugba Pazarbasi

The tiny bot’s purpose goes beyond dancing and telling jokes. You’ve probably heard of Sophia the robot. The close-to-lifelike humanoid…

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Posted in: Innovation, Marketing Filed under: brand, education, future, Hanson robotics, high tech, Innovation, Little Sophia, Marketing, proposition, robot, robotics, Sophia, STEM, Technology, trend, value

Jaguar Offers Pet-Friendly Accessories

January 24, 2019 Tugba Pazarbasi

Jaguar gives dog owners the opportunity to gift their pets an exclusive range of pet products. Available across Jaguar’s range…

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Posted in: Dogs, Marketing Filed under: brand, branding, communication, creativity, dogs, feature, Jaguar, Marketing, pet, pet friendly, strategy, trend

BMW launches ‘Illuminated Landscapes’ to promote new X5

Tugba Pazarbasi

BMW Australia, in collaboration with creative agency partner Clemenger BBDO Melbourne, has today launched Illuminated Landscapes, promoting the new X5.…

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Posted in: Marketing Filed under: BMW, brand, branding, Commercial, communication, concept, creativity, design, laserlights, Marketing, Technology, trend, X5

Introducing Myro: Plant-Powered Deodorant

January 4, 2019 Tugba Pazarbasi

Meet Myro, the brand dedicated to making deodorant better. Like ten times better. No, not the drugstore antiperspirant with the…

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Posted in: Innovation, Marketing Filed under: beauty, brand, deodorant, future, Innovation, Marketing, Myro, natural, plant powered, recyclable, scent, trend

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