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Tag: branding

Solar-Powered Electric Rickshaws from IKEA India

October 4, 2018 Tugba Pazarbasi

IKEA opened its first store in India in August 2018 with the announcement that it will be delivering goods via solar-powered…

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Posted in: Innovation, Sustainability Filed under: branding, electric vehicle, EV, future, ikea, India, Innovation, Launch, Marketing, rickshaw, solar power, sustainability, Technology, trend

Uniqlo IQ: The Easiest Way of Shopping

September 6, 2018 Tugba Pazarbasi

The retailer’s app now has voice integration, recommendations and a horoscope feature Clothing retailer Uniqlo is known for simple, comfortable…

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Posted in: Innovation Filed under: app, Assistant, branding, digital assistant, future, Innovation, Marketing, mobile app, shopping, Technology, Tokyo, trend, Uniqlo, Uniqlo IQ, voice integration, voice recognition

Don’t leave your ideas on the subway!

July 30, 2018 Tugba Pazarbasi

GoDaddy has launched its latest effort at enabling the passions of would-be small business owners, showing how easy it can…

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Posted in: Marketing Filed under: brand, branding, business, Commercial, communication, creativity, GoDaddy, Marketing, mobile, online, small business, website

Volve Redesigns Family Icons

July 25, 2018 Tugba Pazarbasi

VOLVO REDESIGNS ‘FAMILY PARKING’ SIGNAGE FOR A MORE DIVERSE WORLD New icons unveiled in London reflect single parents and same-sex…

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Posted in: Marketing Filed under: brand, Brand Communication, branding, Commercial, communication, creativity, diversity, family, Grey, iconography, London, Marketing, UK, United Kingdom, V60, Volvo

Are Men Ready For Women Drivers In Saudi Arabia?

July 10, 2018 Tugba Pazarbasi

Now women are legally allowed to drive in Saudi Arabia, but attitudes are still divided in the country. Ahead of…

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Posted in: Marketing Filed under: ad, advertising, brand, branding, Commercial, communication, creativity, Marketing, Saudi Arabia, Shell

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