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Tag: Brand Communication

Nike’s viral ‘You Can’t Stop Us’ ad is winning big on social media

August 5, 2020 Tugba Pazarbasi

Nike’s latest viral ad is garnering praise online for its message of inclusiveness and perseverance at a time when organized…

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Posted in: Marketing Filed under: advertising, Brand Communication, brand marketing, branding, COVID-19, creativity, Nike, sports, trend

Ikea goes from ‘me’ to ‘we’ in a charming spot!

August 31, 2018 Tugba Pazarbasi

To coincide with its new catalog debut, Ikea has dropped this charming spot for the Swedish market showing how its…

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Posted in: Marketing Filed under: brand, Brand Communication, brand management, brand marketing, Commercial, creativity, ikea, Marketing, sustainability

Volve Redesigns Family Icons

July 25, 2018 Tugba Pazarbasi

VOLVO REDESIGNS ‘FAMILY PARKING’ SIGNAGE FOR A MORE DIVERSE WORLD New icons unveiled in London reflect single parents and same-sex…

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Posted in: Marketing Filed under: brand, Brand Communication, branding, Commercial, communication, creativity, diversity, family, Grey, iconography, London, Marketing, UK, United Kingdom, V60, Volvo

What Matters Is Inside!

June 13, 2018 Tugba Pazarbasi

To promote its trackable suitcase, Delsey revealed a new animated film created by French agency Buzzman and animated by Against All Odds from Passion Pictures.…

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Posted in: Marketing Filed under: animation, brand, Brand Communication, branding, Commercial, communication, delsey, Marketing, short animation

Coca-Cola goes global for the FIFA World Cup

June 12, 2018 Tugba Pazarbasi

Coca-Cola and Mercado McCann have been working closely behind the scenes to get ready for the Fifa World Cup in Russia, putting together a campaign…

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Posted in: Marketing Filed under: advertising, Brand Communication, branding, Coca Cola, Coke, Commercial, communication, EA Sports, FIFA, world cup

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