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Tag: advertising

Are Men Ready For Women Drivers In Saudi Arabia?

July 10, 2018 Tugba Pazarbasi

Now women are legally allowed to drive in Saudi Arabia, but attitudes are still divided in the country. Ahead of…

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Posted in: Marketing Filed under: ad, advertising, brand, branding, Commercial, communication, creativity, Marketing, Saudi Arabia, Shell

Three Minutes

June 18, 2018 Tugba Pazarbasi

Apple’s new spot for Chinese New Year makes a powerful case for the iPhone X, yet not a single phone…

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Posted in: Marketing Filed under: advertisement, advertising, Apple, brand, China, Chinese, Chinese New Year, Commercial, communication, creativity, iPhone, iphone x, Marketing

Made Defiant: Visual ‘Mixtape’ of World Cup Origin Stories from Beats by Dre and Guy Ritchie

June 15, 2018 Tugba Pazarbasi

There are colorful characters with interlocking stories, unlikely winners and incredible comebacks in this swaggering, razor sharp, fourth-wall-breaking, stylized 4-minute…

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Posted in: Marketing Filed under: advertisement, advertising, Beats by Dre, brand, branding, Commercial, communication, FIFA, FIFA World Cup, FWC, Guy Ritchie, Marketing

Coca-Cola goes global for the FIFA World Cup

June 12, 2018 Tugba Pazarbasi

Coca-Cola and Mercado McCann have been working closely behind the scenes to get ready for the Fifa World Cup in Russia, putting together a campaign…

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Posted in: Marketing Filed under: advertising, Brand Communication, branding, Coca Cola, Coke, Commercial, communication, EA Sports, FIFA, world cup

Happy Birthday Little Pony

May 5, 2018 Tugba Pazarbasi

Without the Ford Mustang, there would be no Chevrolet Camaro. However, over five decades, both cars developed their own cult following and…

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Posted in: Marketing Filed under: advertising, birthday, brand, branding, Camaro, Chevrolet, Commercial, creativity, Ford, Marketing, Mustang, rivalry

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